Thursday, July 28, 2011

First Call Reluctance

Here at Construction Pipeline we know that success in the first few leads we send out is very important.  We have basically three chances with a new guy to help him get his foot in the door with potential new clients or he will cancel.  One thing I have found over the years is that some contractors are litteraly terrified of picking up the phone and calling a stranger.  These are some of the most roughneck guys you will ever want to meet but put a phone in front of them and say call someone they dont know and they will lose it.  

The best thing to do at first is to take some Pepto Bismol and write a script. 

Ohhh and for heaven's sake please dont just read something to these generals.

Lets take one of the greatest lines in movies, from Taxi Driver.

"You talkin' to me? You talkin' to me? You talkin' to me? Then who the h** else are you talkin' to? You talkin' to me? Well I'm the only one here."

Now imagine just reading that out loud with no inflection, in a monotone voice.  Not very powerful to be sure.  But if you write up a very simple script in your own words it can really help keep you stay on message.  Something along these lines works out just fine...

Hi Bob?  This is Greg with Greg's Plumbing, how's are you?  Good, I recevied your contact information from Construction Pipeline in regards to the home remodel project you folks have going on in San Diego.  We are a full service plumbing company and have completed many similar remodelling projects in the past.  What I would like to do is to send over more information about my company and to set up a time that we can meet to go over your plumbing needs...What is your timeline on needing the work on this project completed?

It really is that simple.  Just be sure to do exactly what you say you will.  If you say your going to email, set an appointment, get the plans whatever just make sure you do it and you will be fast on your way to becoming a Construction Pipeline "ace"

All the best,
Greg and The Team at Construction Pipeline

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